When people hear "attainable housing," they tend to picture something it isn't. It's not a last resort, and it isn't subsidized housing for people who can't compete in the market. Attainable housing is for the people who make our cities, schools, and hospitals run.
Think of the nurse working a twelve hour shift two miles from her apartment, or the teacher driving forty five minutes each way because rent near her school is out of reach. The warehouse supervisor, the electrician, the restaurant manager, the recent college graduate starting their first job: all of them have steady work and real income, and all of them are struggling to find a quality place to live.
On the high end, luxury supply keeps growing. On the low end, tax credit programs exist to close the gap for lower income renters. In the middle, almost nothing is being built specifically for this group, because by the time a developer accounts for financing, land, and construction costs, the numbers only work in the luxury tier.
Pointe Grand was built to solve exactly this problem. Developing, building, and managing our own communities gives us end to end control over quality, cost, and the resident experience, so we can deliver communities that exceed expectations while keeping rent within reach for the people who need it most.